Story + Site Workshop
Turn your message into a website that finally pulls its weight.
Join us for a 3-hour virtual workshop
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Walk away with a website that feels like you
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Join us for a 3-hour virtual workshop ⟡ Walk away with a website that feels like you ⟡
You shouldn’t have to spend thousands to feel proud of your website.
You want your website to reflect the same level of excellence you bring to your clients every day, and you know this requires hiring the experts. The only problem is, you’re not ready to spend thousands of dollars on a website redesign or overhaul.
That’s why we created the Story to Site Workshop.
Together with our guest expert, we will guide you step-by-step — through messaging, design, and copy — so you leave with clarity, confidence, and a homepage that finally looks and sounds like you.
Get everything you need to launch your website (and actually love it).
Clarity from the experts
Work alongside a designer and copywriter who will walk you through every step, from messaging to layout, so you leave with a website that’s cohesive, strategic, and built to grow with your business.
Collaboration in real time
Join a small group of business owners who are building their websites right alongside you. You’ll get expert direction and peer feedback that sparks new ideas and fresh perspectives.
Momentum to build on
By the end of the day, you’ll have a Squarespace draft of your one-page website, and the confidence (and community) to keep refining and expanding it long after we wrap up.
“A nice website can be found in many places. The difference here is that it happened incredibly fast and through a collaborative effort. Thanks again to all of the team for making exactly what I wanted and then some!”
— Gipson S.
Hire the experts. Without the five-figure investment.
Maddie Lemay
Copywriter, Maddie the Writer
A former journalist turned copywriter and creative strategist, Maddie helps business owners find the words that clarify their message and connect with the right audience. Her approach combines storytelling and strategy, so every word has purpose.
Christine Pheneger
Designer, Lake Design Co.
Christine creates clean, conversion-minded websites that are as strategic as they are beautiful. With a background in computer science and a love for design, she’s known for simplifying the web process so small business owners can actually enjoy it.
What you’ll walk away with
A one-page Squarespace website draft built with guidance from real experts… no guessing, no tutorial videos, no endless to-do lists.
A clear message and design foundation you can implement on your website draft… and build on as your business grows.
A new sense of clarity and momentum (plus a supportive cohort cheering you on long after launch day).
Frequently Asked Questions
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The workshop is $895 per seat. That includes three hours of hands-on guidance from both a professional copywriter and a website designer, plus access to all workshop materials and your Squarespace draft. We intentionally keep this group small so you get individual attention — it’s the clarity of a one-on-one session at a fraction of the price.
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No problem. You’ll just need to book a pre-session with Christine for $500. She’ll help you choose a color palette, fonts, and create a simple name-based logo so you’re ready for the workshop.
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We highly recommend it! Great imagery makes all the difference. If you’re local, we can share our favorite photographers — or you can use brand-style stock photos for now and update them later.
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Perfect! You can still join. We’ll use your existing site as a starting point and help you refine your message, design, and layout so it finally feels cohesive and intentional.
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We’ll be building on Squarespace, since it’s the most intuitive for small business owners to update themselves. You’ll need to create a free Squarespace account before the workshop.
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We keep it small — no more than 6–8 participants per session — so you get personal attention from both of us and time to ask specific questions.
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Nope! That’s what we’re here for. We’ll guide you through both — from writing your headlines to laying out your page — in plain, practical language.
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You’ll have a draft of your one-page site that looks and feels like you. You’ll leave with a clear message, a live Squarespace layout, and all the tools to keep refining it afterward.
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Because this is a collaborative experience, live attendance is key. But if something comes up, we’ll send a recording and offer a one-time reschedule for a future session.
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Not right away. You can use their free trial for the workshop and upgrade to a paid plan when you’re ready to publish.
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Absolutely. You’ll have the option to book a discounted 60-minute follow-up with either of us for individual feedback or refinement.
This day is perfect for you if…
You know what you offer but struggle to capture it online.
You’re tired of DIY tweaks that never quite hit the mark.
You want access to experts without the five-figure investment.
You thrive in a collaborative, creative environment.
